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Tag Archives: Promotions
November 3, 2013Posted by on
Shortly after Weed Therapy was supposed to begin in the Kindle Countdown promotion, I checked the dedicated Countdown page. The book wasn’t listed there. I sent KDP an email. I checked again at four hours. The book wasn’t there. I sent another email. I checked again at eight hours. The book wasn’t there. I sent another email. Then I went out for the evening and didn’t check again.
This morning I got the following email from KDP:
I understand you have concerns about a Kindle Countdown Deals promotion that did not run on time. I’ve checked your account and it appears that network latency delayed the start of your promotion.
Network latencies can occur while processing and sending data through communications systems, such as websites, due to things like traffic volume.
Further, I made some research and see that the Kindle Count Down programs for your title, “Weed Therapy,” is in progress now. You may verify the same here:
We appreciate your understanding. Thanks for using Amazon KDP.
Did I solve your problem?
Personally, I think this is their way of saying, we simply cannot move fast enough to get this done. Never mind that I enrolled the book several days before November 2. With those 48 or 72 hours, wouldn’t have been able to write the one extra line of code, or embed the one extra link that would have had it ready to go the morning of November 2? Never mind that since yesterday morning, the number of books on the dedicated page has grown from 79 to almost 800. Somehow Amazon doesn’t have enough IT staff on hand to write that one line of code, embed that one link, slip the switch … on any more than 700 books in a twenty-four hour period. Amazing.
Here was my reply…
No, you didn’t solve my problem. That’s great that the “deal” shows up on the Amazon page for my book, but for me the entire point of the promotion is that the book would also be featured on the Countdown Deal page. As of the writing of this email, 24 hours after the promotion “started,” the book still is not listed on the Countdown Deal page. As far as I’m concerned the promotion doesn’t actually start until the book is on that page. What I’d like to have KDP do is re-adjust the promotion so that the promotion actually begins when the book is featured on the Countdown Deal dedicated page. Otherwise the promotion is pointless. Feel free to move the book as high up on the list as possible once it actually makes it to that page.
I’m pretty certain I’m not going to get what I’m asking for.
October 31, 2013Posted by on
Thanks to Vince Dickinson, author of Fugue in C Minor and other works, I have officially crossed the rubicon. A tenth review of Weed Therapy on Amazon. He’s posted it on his website as well. (P.S. If you haven’t already, you really should give Vince’s novel a try. I gave it four stars on Amazon because it got to that point where I couldn’t put it down.)
What I find remarkable about the reviews for Weed Therapy is the quality and depth of those reviews. With Bridgeport, many of the reviews are nothing more than one liners. I’m not complaining about those. Believe me, I’m not complaining. But, what impresses me about the WT reviews is that the story seems to have struck a chord with the readers (at least those posting reviews) to go beyond the simple one-liner. The reviewers are writing about how the story relates to their own lives and experiences. I truly believe that there are things in the story that virtually every adult can relate to and that’s what I need to address to come up with a way to market the book.
I have posted about my criticisms of Amazon and failed promotional efforts. A few months ago, Amazon started a new promotional effort called Kindle Matchbook — where if you had purchased the paperback, you could get a discounted e-book version of the same book. Which seemed pretty meaningless considering we’re already all at .99 per e-book.
Today, they announced a new promotional effort. (Today, at least for me, since today was the first time I saw it.) It’s called Kindle Countdown, or something like that. Take your regularly priced e-book and discount it for a few days. Amazon will provide a “countdown clock” showing the length of the discount and, here’s the piece I’m interested in seeing, feature your book on their Kindle Countdown page. This is the type of thing they need to do more of. Find ways to feature self-published authors. I signed up. Weed Therapy, which has been at $4.99 for the past few weeks, will be at $1.99 on November 2 for two days, moving to $2.99 for two days, and then to $3.99 for another two days, before settling back at $4.99. Another piece of this … while their normal royalty for authors is 70% for anything above $2.99 and 35% for anything below $2.99, they will pay the 70% royalty rate for the lower prices during this type of promotion.
Again, I signed up.
And, now that I have ten reviews on Amazon, with an overall rating well above four stars, as soon as that promotion is over, I’m heading over to EReaderNewsToday.
Fingers crossed and pass the butter.